1500 words essay about chose a brand and write a report for the manager

Word Limit: 1,500 words.
§ Scenario: Due to the challenging business conditions currently prevailing in the UK and globally, you have been approached by this large sized UK brand to undertake an environmental analysis and provide recommendations.
Choose one of the following brand:
§ Burberry§ Jo Malone§ Reebok§ Halfords§ Hotter
§ Remember: You have to write a report for the Directors of the brand.
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